Patricia McHugh, PhD is Programme Director for the MSc Digital Marketing Programme at NUI Galway. On the Programme, Patricia lectures Inbound Marketing, Content Creation and Digital Marketing Strategy.

Patricia’s passion for marketing has led her to spend the last eight years designing and delivering lecturing content that keeps students up to date with industry trends and in turn, responds to the skills industry requires from graduates.

Patricia has also worked on several National and European projects, applying her digital marketing expertise to the health care, health technology, education and environmental sectors.